LinkedIn company pages are on the rise and they provide good marketing opportunities. If you own a business, you know the importance of having a website and active social media channels that act as direct marketing for your business. One of the most overlooked marketing channels is a LinkedIn business page. When I speak to ...

If you’re on the search for a professional resume writer or executive resume writing service, you’ve probably encountered a “best resume writers” list, “top resume writers” list, or “best executive resume writing services” list along the way. Perhaps you’ve read through the list, scrolled through the named resume writers, and jotted down whose website to ...

Writing a LinkedIn Profile vs. Writing a LinkedIn Post There’s a big difference between writing a LinkedIn profile that’s effective versus writing a LinkedIn post to get high visibility. Writing a LinkedIn profile is a trained skill. A trained and certified LinkedIn profile writer will understand that SEO, keyword optimization, and other facets of the ...

COVID-19 jobs? Is this a real thing? Yes, COVID-19 hiring is happening despite startling unemployment statistics. In the last week, a reported 6.6 million U.S. workers filed for unemployment, and the unemployment rate has surged to over 4%. Even with these startling statistics, there are specific industries and companies offering COVID-19 hiring opportunities. Before looking ...

A COVID-19 job search? Who would have believed it? We are living in an unprecedented period that feels like a scene from a Steven King or apocalyptic movie – the beginning of a recession fueled by a global pandemic, the COVID-19 outbreak. You may be frantic about the security of your current job, the potential ...

Learning how to ace a phone interview is an imperative step in the job search process. Today, a typical job posting brings 250 applicants. On average, 10 make it to a phone interview, and of that 10, only 3-5 make it to an in-person interview. The phone interview is the most important step in the ...

I’m honored to be named as the “NRWA Champion of the Month”  by the National Resume Writers’ Association for my contributions to the organization and the resume industry. Below is my recent Q&A with Paul Bennett, NRWA Conference Committee and Marketing Committee Member.  Wendi Weiner, an attorney-turned-entrepreneur, has recently done significant legal work on our industry’s ...

I routinely write professional bios for executives, C-suite leaders, boards of directors, business owners, and speakers. One of the top questions I receive is: when do I need an executive bio? The follow-up to that question is: how do I write an executive bio? There are a few ground rules to remember when writing a ...